The steps to create your video

Conception and copywriting

Strong idea. Clear words.

To explain your product effectively we must express ourselves clearly and get to the point. We help you define what makes you unique and find the right words together to tell your audience why you are the solution to their problem.

Meeting and discussion

On the phone or in peron, we talk about your project. Who are we talking to, what are the objectives, the timeline, etc.

Copywriting and scenario

After we've talked, we propose a concept and a scenario. It's a gradual process in which we will discuss and tweak it together.

Art direction and illustration

A unique style that adapts to your message.

The quality of the video’s visual design is very important. This is what will set your video apart from everyone else and will bring the viewer to press play. Whether your style is defined or not, we will work with you and your team to produce strong, aesthetic, and modern visuals.

Moodboard and other inspirations

We bring together different visual and animated inspirations to define the artistic paths we will take.

Storyboard of sketches

We break the story into keyframes and sketch each one. You can thus have a simplified preview of the course of the video.

Creation of styleframes

We create one to three illustrations to define the visual style we will use. You can request adjustments to style, colors, etc.

Storyboard of illustrations

Once the style and sketches are approved, we render each sketch into a final illustration. Those are the images that will be animated.

Animation and edit

Smooth motion with flowy rhythm

Producing the animation

We produce the animation from the illustrated storyboard. Depending on the length of the video to be produced, the delivery of the animation can be done in several parts.

Editing the animation

We produce the animation from the illustrated storyboard. Depending on the length of the video to be produced, the delivery of the animation can be done in several parts.

Voice-over and sound editing

The last step and final varnish.

This is where everything comes alive. The visuals are animated and edited into a video whose rhythm is right and appropriate to the message. As with scripting, we keep only the essentials in order to keep the viewer attentive and interested until the end.

Voice-over

We will send you a casting of male and female voices that could suit your video. You will then decide which one you think fits best.

Music and sound effects

We add to the voice-over the music and sound effects that fit your style and story.

More question? Learn more or contact-us.